Navigating Holiday Decorations while Trying to Sell Your Home:
Winter is around the corner which means Thanksgiving, Christmas and the New Year will be here before we know it. Combining the winter holidays with the sale of your home can lead to a stressful and overwhelming time. However, there are ways to keep the stress to a minimum while still enjoying the holidays with family and friends.
It’s always important to keep a house on the market clean and presentable, but with winter weather on its way and the holidays coming up, it can be a challenge.
Having worked in the Greater Cincinnati Ohio real estate industry for over 30 years now, Gregg Sutter understands the local market and the challenges that come with selling your home in the Midwest in the winter.
Gregg is exceptional for getting homes sold no matter the challenges involved in the market. Gregg often meets with people over a cup of coffee and discusses a plan of action to help your home sell quicker.
1. Start with Subtle and Attractive Winter Holiday Decor
Keep the outside of your home tastefully decorated with simple seasonal décor like wreaths and lights. It is also helpful for these decorations to be neutral and not overwhelming, allowing visitors to picture their own style as if the house were theirs.
It’s important to avoid overly personal or religious decorations. You want your home to appeal to a broad audience of home shoppers. Using lightly scented candles inside and keeping your home feeling and smelling fresh and clean is vital when your house is on the market.
As you decorate, think about how you can capture the natural beauty of your home and keep your outside decor to a minimum. Simple string lights and a front door wreath give your home a warm, cozy feeling without taking away from its selling features. This will help when it comes time to having your house professionally photographed and with your online listing and any other marketing we will do.
And remember to keep the outdoors safely accessible for visitors with walkways and driveways clear of snow and ice.
2. Be Flexible to Visitors and Their View of the Home
Flexible scheduling for showing times with visitors can be one of the most important ways to work around a buyer’s various winter holiday commitments. Virtual tours are a great idea for those who are located far away or don’t have time to visit in person.
Staying with friends or family is a great option so you don’t have to mess with last minute cleaning and showings.
3. Highlight Features that Make Your Home Comfortable during the Winter Holidays
It is helpful to highlight winter features that are unique and especially desirable for your home. Some of these unique winter features include a hot tub, heated floors, fireplaces, or energy-efficient insulation. You can easily showcase some of these items by making them active in some way during showings. One example includes a crackling fire in the fireplace during showings to showcase it as a feature and provide a welcoming and comfortable appearance and environment for all visitors.

These features can be highlighted in the marketing of your home to help potential buyers see how comfortable they could be in your home during cold months. Any of these items can also be used to enhance the online presence of your home on the market with their inclusion in photos and virtual tours.
These are just a few ways to keep your home buyer ready during the winter holidays! Remember that the key is to strike a balance between creating a cozy, festive atmosphere and allowing buyers to see the home’s potential as their own during the holiday season.
Selling your home during the winter holidays can be challenging. Consulting with a local real estate agent like Gregg can provide valuable insights specific to your area.